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marketing-plan

Decisionverified 2026-10-31

Marketing plan

Choice: Free channels only: store listing, ratings, word of mouth and posts. Weekly loop by hand for 4 weeks from 2026-10-31: pick one message, make one post or short, post with tagged links, record it in marketing/campaigns.md, read installs and payments after 7 days, then continue, change or stop that channel. Why: The app earns nothing yet, and first posts went out on 2026-10-31, so no channel has shown results. A low price is unlikely to repay paid installs, on rough numbers. Rejected: Building our own marketing tool or pipeline (no repeated pain yet) · AdGraam (makes Meta ads; no paid ads here) · Postiz, Mixpost (scheduling does not find customers) Revisit: Postiz once posting by hand takes too long. After the 4 weeks, write the repeated steps into canon and script only the slowest one.